This guest post is by Luis Cruz of Pepper Virtual Assistant.
Blogging is simple. You produce quality content, react to commenters, watch your stats grow, rinse, repeat.
Blogging is also labor-intensive, time-consuming, and tiring. Producing quality content regularly can be draining, managing comments can get exhausting, and don’t even get me started on dealing with spam.
Fortunately, blogging doesn’t have to be a solo affair. In fact, quite the opposite is true, and many of the biggest blogs are written and managed by teams of bloggers, not individuals.
One problem, of course, is how to build and manage of team when you don’t exactly have a ton of resources to throw at your blog. One solution: get a virtual assistant (or a bunch of them) to help you blog.
ProBlogger visited this idea a few years back when a reader asked Darren how he felt about VAs, and we’ve mentioned VAs every so often on the blog. The general consensus seems to be that VAs are great at administrative tasks for your blog, but have you ever considered having a VA write for you?
It might seem like a strange thing to do, but trust me, it’s not that uncommon. In fact, it’s something I’ve been doing, or rather, something I’ve been hired to do, for quite a while now. You see, I work as a virtual assistant, and one of my jobs, on top of administrative duties, is to produce content for some of our clients’ blogs.
Of course, you can’t just hire somebody to blog for you, leave them to their own devices, and expect great results. You need to do a few things to help us serve you better. Here a few things that, from my experience, you need to do in order to build an effective virtual blogging team.
Set your expectations
Are you looking for a team of bloggers that will churn out a half-dozen posts a day? Perhaps you’re searching for somebody to contribute one or two posts a week. Maybe you’d like to keep your blog a mostly solo affair, and you just need somebody to help moderate comments, do research on new topics, and handle a few other tasks. Whatever it is you want, you need to communicate it to your team.
Explain who you are
If your blog were a person, how would he or she sound? Is he a snarky, sarcastic, snob, or is she a bright and cheerful