This guest post was written by Stephen Guise of Deep Existence.
A new blogger is born today! Aw, look at her beautiful blue Twitter and Facebook icon eyes and her cute little RSS nose. This baby blogger does not know the perils of comment moderation, stalkers, low traffic, and spam that await her. I wonder what type of blogger she’ll be.
The blogosphere is populous and it keeps growing. With millions of bloggers out there, there are a certain number of very identifiable qualities that are seen. This blogger aims to cover as many of those qualities, or “breeds,” as possible.
While there may be some purebreds out there, 99.832% of bloggers will be mutts, possessing a combination of these traits. Keep that in mind and don’t blame me for oversimplifying your primary breed! It is highly unlikely that you are a purebred.
You can consider this a tribute to blogging, but it will be educational as well as I’m listing pros and cons for every breed. You will laugh. You will relate. You will (probably not) cry. Enjoy!
1. The Machine
Blogger machines know how to pump out content … like a machine. They post on a daily basis and sometimes multiple times per day. Microbloggers fall into this category as they write very short, frequent posts.
- SEO— the more content you have, the more information Google has to work with.
- The readers of a machine blogger know that they can visit every day and still get fresh content—possibly boosting reader engagement and traffic.
- Burnout—I can’t imagine having to post every day (let alone multiple times a day) without getting mentally exhausted. That could be because some of my posts take me 15 hours to write, but I know I’m not alone in this.
- Quality could suffer from the obligation to produce content every day and forcing the issue when inspiration is lacking.
2. The Ninja
Ninjas are stealth bloggers and the opposite of machines. While the machines are pumping out blog posts like ipads, the ninjas are sitting back for days or weeks without posting. When the time is right, the ninja strikes with a mind-boggling post and dashes away for another few days … or weeks.
- Every post is special. Like the Summer Olympics and World Cup are special for being held every four years, new blog