Jun 242013

NewImageThis week Google’s AdSense program celebrated its 10 year anniversary with a post on their blog and a G+ Hangout.

While they launched AdSense in June of 2003, I first began to experiment with it on 7th October that year.

I had been blogging for around 11 months by that point and had begun to experiment with the Amazon Associates Program as a way to help me cover my costs of hosting, domains and design.

So I signed up as an AdSense publisher and set up my first ad to put on my blog.

I had no idea what I was doing and so put the ads at the top of my right hand sidebar to see how they would perform.

At that tim,e the only way you’d earn anything from AdSense was if someone clicked the ads so I made them bright pink and green to stand out. Boy, were they ugly!

The next morning, I woke up to discover that I’d earned my first $7 USD from AdSense. I was pretty amazed by this as it was significantly more than I was able to make from Amazon. Over the coming days, I watched in amazement as I continued to earn a few dollars here and there.

It turned out that that first days earnings were artificially high as some of my loyal readers thought it was a good idea to click the ads repeatedly to make me money. Things quickly settled down and by the end of the month I’d earned $42 USD.

By no means was it spectacular money but it was enough to give me a little hope.

I began to experiment with placing a few more ads on the page and tweaking the design and colours I used. I discovered that blending ads into the design of the blog was better than making them stand right out. I also discovered that putting ads into the middle of blog posts worked well.

The results of my experiments were that I quickly saw my income from AdSense rising. The next month I made around $90 from AdSense, the following month – December – around $170 USD.

I began to experiment with a new blog in the months that followed – a camera review blog. This really helped things to grow a lot faster and blogging was fast becoming something I saw as a part time job.

 Posted by at 4:47 am

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