This is a guest contribution by Frank Angelone.
It’s safe to assume that you want your blog to succeed, right?
It’s easier said than done, but whenever you’re trying to market your blog to others, it can be a very discouraging process. Not only that, as bloggers, we continually suffer from the inability to get in touch with those we aspire to be like.
It’s not that those individuals don’t want to connect with us, but their email inboxes are full to the max and the Internet is flooded with content. Tough obstacles ahead of us to stand out from the crowd I’d say.
Obviously, email marketing is an effective way to communicate with our readers, but more often than not, a well known blogger is not signed up to your email list. The thing is…being associated to these well known bloggers in some capacity can help build the authority your blog needs to get attention.
So how are you suppose to grab the attention of these people?
Keep It Simple, Stupid!
I’ve learned, from my experiences, the best way to grab the attention of others is to keep my enquiries simple and straight forward.
Granted, in reality, I am marketing to them.
It’s true, whenever you email someone and you wish to market yourself to them, it’s never a good idea to just email them a link to your blog. You can be sure you won’t be contacted at that point. You want the email to capture their attention from the subject line.
Since you only have a short period to grab their attention, what can you do?
The Subject Line Is The Magic Potion
Before you start trying to think of creative headlines, let me stop you right there. That kind of advice you’ll see many people give for blog posts and email newsletters.
This doesn’t apply when you’re trying to encourage a well known blogger to open your email.
In fact, it’s much simpler and easier than you may think. On top of that, you may have used this tactic before and never even realised what a POWERFUL strategy it is.
Tell Me What To Do Already!
This brings me to my personal sure fire way to grab a response…
The magic answer is…
Use the subject line – “Quick Question.”
Really? That’s it? Yes, that’s it. It’s worked for me many times. It’s how I’ve published guest posts on sites